Explainer Video Production
There are multiple clearly defined steps that we go through in our explainer video production process. Here is an outline of our formula, one that has served us well and delivered many successful projects over the years. You can learn more about our animation journey here.
Kickoff and Ideation: Welcome to the start of your explainer video production! Here, we figure out the main message and who you want to reach. It’s all about coming up with fun and clear ideas that make your explainer video stand out.
Scriptwriting: Next up in explainer video production is scripting. We take those ideas and boil them down to an engaging script that’s easy to follow. This script is the heart of your explainer video production process, setting the stage for everything that follows.
Storyboarding: With the script in-hand, explainer video production moves to the storyboard. This is where we sketch out your video scene by scene. Think of it as a comic strip version of your explainer video, ensuring everything looks just right before we dive deeper.
Animation: Now, the real magic of explainer video production happens—animation! Your storyboard comes to life, visuals that move and inspire. This step turns static images into the dynamic core of your explainer video production.
Voice-over: While animators do their thing, voice actors give your explainer video its voice, literally! They make sure the tone matches the energy and message of your video, making everything feel seamless.
Post-production: Finally, explainer video production wraps up with post-production. Here, we mix your animation, voice-over, music, and sound effects to create a polished, cohesive explainer video. It’s the final touch that ensures your video is ready to wow your audience!
Each of these steps is key in crafting an explainer video that’s not just informative but also a delight to watch. Ready to get started on your own explainer video production journey? Let’s make something amazing together!
We can jump in at any stage!
Sometimes our clients simply need us to help at a later explainer video production stage, coming to us equipped with a script, storyboards, even a voice-over and artwork, only needing us to weave it all together into an explainer video.
In some cases, we are approached by clients to rescue an explainer video project, perhaps when they have had a go themselves and got irretrievably stuck, or used another studio unsuccessfully. We have stepped in to help on lots of projects, where we were needed to delve into what’s been done already, and use as much as possible to deliver the project without breaking the budget. We’ve worked with lots of brands that you will know and trust, you can see some here on our homepage.
No matter which stage your explainer video production is at, we can take you all the way to the end of the project with a beautifully crafted explainer video, just get in touch to find out how we can help!